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Read the Witcher

Fad Surfing In The Boardroom

Managing In The Age Of Instant Answers

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Contributors

By Eileen C. Shapiro

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$21.99

Price

$28.99 CAD

Format

Trade Paperback

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Trade Paperback $21.99 $28.99 CAD

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Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants; frequently disastrous for organizations.

Genre:

On Sale
Oct 7, 1996
Page Count
272 pages
Publisher
Basic Books
ISBN-13
9780201441956

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Eileen C. Shapiro

About the Author

Eileen Shapiro is president of The Hillcrest Group, Inc., a management consulting firm in Cambridge, Massachusetts. Formerly with McKinsey & Company, Inc., she received her MBA from Harvard Business School.

Learn more about this author